PR – Berger Paints, one of the Caribbean’s most trusted and recognized paint brands, is proud to announce a three-year partnership with the Caribbean Premier League (CPL), becoming the Official Paint of one of the region’s most celebrated sporting events. This exciting collaboration brings together two iconic Caribbean brands that share a commitment to excellence, passion, and regional pride.
As The Official Paint, Berger Paints will play an active role throughout the tournament, engaging fans through innovative activations, promotions, and brand experiences across stadiums and digital platforms. The partnership reflects Berger’s continued investment in Caribbean communities and its dedication to supporting initiatives that unite people across the region.
Cricket remains deeply embedded in Caribbean culture, and since its inception in 2013, the CPL has grown into one of the region’s premier sporting events, attracting thousands of spectators and millions of viewers worldwide. Through this partnership, Berger Paints will help celebrate the vibrant spirit of the Caribbean while reinforcing its longstanding commitment to building stronger communities and supporting regional development.
As part of the agreement, Berger’s specialist Grass Paint will be used on cricket pitches throughout the CPL tournament, helping to maintain the vibrant, professional appearance of playing surfaces across host venues in the Caribbean.
“Berger has been enhancing and protecting Caribbean homes, businesses, and communities for generations. Becoming the Official Paint Partner of the CPL is a natural fit for our brand as we continue to champion Caribbean excellence and connect with consumers through one of the region’s most celebrated sporting events,” said Mrs. Reyan Neckles, Commercial Manager at ANSA Coatings Grenada Limited.
Berger Paints has built a reputation for quality, innovation, and reliability throughout the Caribbean and has been a trusted brand in the region for more than six decades. Berger products are proudly manufactured in Grenada, Trinidad and Jamaica and distributed across the Caribbean, supporting manufacturing, and economic development while delivering paint solutions tailored for Caribbean conditions.
This partnership further strengthens Berger’s position as a brand committed not only to beautifying and protecting spaces, but also to supporting the events, institutions, and
communities that bring the Caribbean together. As the excitement of the CPL season unfolds, Berger Paints looks forward to engaging cricket fans across the region and showcasing what it means to be “Made for the Caribbean.”
